The bulk of your funding will likely go toward providing financial incentives that play a critical role in ensuring maximum participation by consumers. A two-pronged approach that offers a more generous set of incentives for low-income citizens has become a model approach for motivating people to get involved in changeout programs.
Depending on the level of funding, a changeout program may offer a specific number of clean-burning hearth products at no cost or substantially reduced cost to low-income households in the coverage area. As part of the public awareness campaign, it is important to clearly communicate to low-income populations the criteria they must meet in order to become eligible. It is equally important to identify local social service providers that can provide guidance on and confirm applicants’ eligibility to qualify for low-income changeout benefits.
The other financial incentive of a wood stove changeout targets the rest of a community’s population by providing them with various inducements to invest in cleaner-burning hearth products that replace their non EPA-certified wood stoves. This second group of consumers is offered some or all of the following incentives to change out their old wood stoves:
- Low-interest loans from participating banks and credit unions
- Revolving loan funds
- Discounts and rebates from manufacturers and retailers
- Tax credits